NEW DELHI
atb
Cultural Consultants for India
Confused?
Let me explain.
We are 1.4 billion people, 700 languages, 2000 ethnicities, and a million identities. We are a young country, an ancient civilization and everything you can imagine in the middle. Any business that works in India needs to understand its complexity and find its place.
Hence, we are strategic cultural consultants who help international brands and businesses ensure their strategies, campaigns, and products are truly for India, through our atb check.
Chai Tea Latte, seriously?
#India is not for Beginners
Our Service
The atb check service reviews strategic decisions, business plans, specific strategies, marketing campaigns and product innovations to identify potential risks and challenges, insights, and hidden opportunities emerging from India's complexity.
This service is for international brands and businesses looking to succeed in India.
Avoid Missteps due to India’s Complexity
By recognizing potential stumbling blocks early, you steer clear of costly cultural misalignments and market mistakes.
Leverage Powerful Insights & Opportunities
With a nuanced understanding of the Indian socio-cultural landscape, you can craft impactful strategies and campaigns.
Market, Communicate & Serve Indian Customers Better
Align your messaging, offerings, and experiences with Indian expectations, boosting trust and resonance.
Strengthen Overall Performance in India
A clear, localized strategy and culturally relevant execution lead to higher brand engagement, better customer loyalty, and more robust market outcomes.
You've got questions,
We've got answers.
How much does an ATB engagement normally cost?
Entirely depends on the scope of the case.
How long will it take?
From start to finish, our cases run approximately 21 days. If your project is as enormous as a bull elephant, then this turn-around doesn’t apply.
When do I pay?
Right before the final briefing.
Who should take our service?
All types of international brands and businesses interested in India. From a multi national company to a creator brand we would love to help you out.
Should I use your service if I want to export and sell in India?
Certainly we can help you out.
Our Experience
We have been in the business of innovation advisory for more than five years, during this time we have worked with the largest companies of India.
Xoxo, Elodie
You've got questions, I've got answers.
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